Report Description

This research report on the enterprise A2P SMS market provides a detailed analysis of applications of A2P SMS and helps in understanding driving forces behind the popularity of this service across different end-user industries. The report includes extensive analysis of the key industry drivers, restraints, market trends and market structure. The market study provides comprehensive assessment of stakeholder strategies and imperatives for succeeding in the business. The report segregates the market based on traffic, tools, applications and verticals across different geographies, such as North America, Latin America, Eastern Europe, Western Europe, Asia Pacific (excluding Japan), Japan and Middle East & Africa.

With increase in marketing initiatives by mobile enterprises, A2P SMS is emerging as a key market for the mobile network operators and SMS aggregators. Growing mobile subscriber base and feasibility of sending A2P SMS to every mobile phone is bolstering the growth of the A2P SMS market; benefiting a large group of market participants including premium messaging integrators & aggregators, content and messaging software developers. For organisations such as financial services or ticketing providers, A2P messaging is one of the safest and most dependable option for communication.

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Scope

In terms of value, the market is expected to register a CAGR of 7.9% during the forecast period. This study demonstrates the market dynamics and trends in all the seven regions, which influence the current nature and future status of the enterprise A2P SMS Market over the forecast period.

Key Players

Key players covered in the scope of this report includes OpenMarket Inc., SAP Mobile Services, Syniverse Technologies Inc., Twilio, Nexmo Co. Ltd., CLX Networks AB, MBlox Inc., and Symsoft AB.

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