MarketReserchReports.biz has recently announced the addition of a market study “Private label in Poland 2015 Market analysis and development forecasts for 2015-2020”, is a comparative analysis of the global market.

Explore the value of private label lines offered by Poland’s grocery retailers
Report includes product assessment, forecasts for development 2015-2020.

How much revenue is generated by the sale of private label products in Poland Which grocery retailers offer the most complete selection of private label products What portion of retail grocery sales is attributed to private label products Which companies are planning to develop and expand product lines in the months ahead Which trends and external factors have influenced this market most profoundly

Locate the answers to these questions quickly and conveniently using Private label in Poland 2015, Development forecasts for 2015-2020, an important retail market publication issued by PMR. This innovative document supplies the latest sales and market value data, analysis of market structure, listings of private label collections offered by major Polish grocery retailers and insight into their strategies for growth and expansion on the private label products market.

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The report includes PMR’s own unique private label database, a useful compilation of the private label products available on the shelves of Poland’s leading grocery retail establishments. Products are described in terms of category, name of private label brand, specific package size and weight, chain of distribution and price. Presented in convenient Excel format, the database allows users to compare the offerings of the market’s leading competitors in terms of private label sales.

Readers will also gain access to useful information about the key manufacturers and distributors of private label products intended for sale on the Polish market, including their plans to establish new lines or add to their current selections. They will benefit from the expert market analysis of PMR’s experienced team as well as from fresh and reliable forecasts for continued development in this market over the next five years.

Private label in Poland 2015, Development forecasts for 2015-2020 is a useful information asset when developing a new line of private label products for sale on the Polish market, adding new products to a current selection, or comparing the offerings of competing companies active on the current market. It also aids in the estimation of earnings and the strategic planning efforts of companies involved in the production, distribution and retail sale of these popular products.

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Table of Contents

Chapter One Industry Overview

Methodology 6
Executive summary 10
Macroeconomic overview 12
Survey on shopping habits in the area of private labels 19
Overview of the market 35
Profiles of selected retailers 57
Analysis of the private label database 87
List of graphs 90
List of tables 92
About PMR 95

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