Wireless connectivity technology is becoming increasingly popular as compared to variety of other technologies used for satisfying connectivity needs. Wireless modules are the technology building blocks which can be assembled into a working application within a short time. With the use of wireless modules, the developing engineers do not require the manufacturing expertise or understanding of radio frequency (RF) engineering principles. Through the introduction of wireless modules in the automotive industry, the vendors are making wireless solutions more accessible to the customers by adding value through software and hardware.
Low power wireless modules are new development in the wireless modules market and increasing popularity and growth of these modules is the ongoing trend observed in global wireless modules market. Some of the important components in automotive wireless modules are radio, nonvolatile memory, microcontroller and antenna. Trend of partnerships among the automotive wireless module developers and telecom service providers is being observed in this market. Vendors are focusing on providing customized solutions as per consumer requirements using cloud solutions. Cloud based LTE connectivity for the automotive wireless modules is the key market opportunity for players in the automotive wireless module market.
The low installation and maintenance cost when compared to wired devices is one of the major driving factors for the adoption of automotive wireless module market. In wired technology, cost is incurred for wire connectivity and regular maintenance and replacement of these wires. Thus, the convenience provided by the wireless modules is driving their adoption in the automotive sector. Use of wireless modules in the automotive sector offers benefits such as reduced time-to-market, simplified manufacturing, reduced development expertise and risk, and stable hardware platform.
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Thus, all these benefits are additionally supporting the adoption of wireless modules over wired modules driving the automotive wireless modules market. However, developing, maintaining and installing wireless modules in automotives require high level of expertise and competence. It is one of the major challenges for players in this market. To address such challenges, vendors in automotive wireless module market are focusing on the development of services and tools to reduce wireless development risk and time.
Global automotive wireless module market is segmented on the basis of connectivity module type and geography. On the basis of connectivity module type, the market for automotive wireless module is segmented into Bluetooth, Wi-Fi, Long-Term Evolution (LTE), WiMax, High Speed Packet Access (HSPA), and General packet radio service (GPRS). Currently, North America is the largest geographical market in terms of revenue for automotive wireless module market, followed by Europe. However, considering the growth of automotive sector in Asia pacific region, the automotive wireless modules market is expected to witness strong growth in this region in the near future.
The automotive wireless module market is highly fragmented with large number of international, regional and local players present in the market. Some of the key players in the automotive wireless module market include Sierra Wireless, Inc., Telit Communication PLC, U-blox AG, ZTE Corporation, Quectel Wireless Solutions Co. Ltd., Option NV, Digi International, Inc., Huawei Technologies Co. Ltd., Gemalto NV and Liard PLC.