Lip care packaging market has launched various innovative lip care packaging products which appeal to the aesthetic sense of customers, ultimately leading to increase in sales. The incorporation of customization options and bio-material packaging has created a new segment in the lip care packaging market by attracting new customers and brand owners.Cosmetics packaging manufacturers are finding ways to offer packaging solution that specifically addresses the wide product range available in the lip care market segment.

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The global lip care packaging market is witnessing developments in terms of design and functionality of packaging. Lip care packaging tubes with friendly end compartment are new phenomena introduced by few packaging manufacturers. The lip care packaging tubes have a compartment in the tubes called the friendly end which contains lesser amount of the lip care paste. The innovative design has enabled lip care consumers to share lip balms among friends by reducing the chances of transferring germs to one another.